BORN TO KNOW

Responsibilities included brand+logo development, prospectus documents and website design.

Born to Know is an un-chartered learning initiative, shifting trajectories for Houston’s underserved students.

2017 – Present

The client's program is structured around mobilizing teachers and students across school districts to engage with coursework in new and deeper ways.

Visually and symbolically, neural/spectral networks and chemical bonds represented active connections, the transfer of knowledge and a heightened sense for learning.

Sample of thumbnails and planning of the Born to Know website.

We needed this experience to be simple, with the brand expression staying light and fun. Collages and data figures are interspersed among core information about the program. Students, educators, and parents can all find what they are looking for easily.